SB Nation is a sports network owned and operated by Vox Media with over 300 separate websites maintained primarily by part-time contract writers. They collect posts, facilitate dialogue and interact with commenters. At the kickoff event in February 2009, there were about 185 blogs.
ComScore, Reston’s Internet-based tracker of consumer habits, counted 5.8 million unique visitors to the SB Nation Web site during November 2010. That’s a 208 percent increase over the 1.9 million unique visitors in November 2009 making SB Nation the fastest sports website company.
As of December 2010, Nation SB had 12 million unique visitors and more than 100 million page views per month, according to Vox Media CEO Jim Bankoff. The expansion includes mobile and will go global, into the “European Premier (soccer) League”.
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